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Logo Spotlight on the Carolina Panthers

March 4, 2016

Usually the longer an NFL team exists, the more we get used to the logo and the uniforms. In Carolina, not only is this relatively new franchise playing well on the field, they have kept their primary logo for their entire existence. Why change when it’s awesome? Time to dig into some Panther team history and their logo.

 

 

Logo courtesy of sportslogos.net 

 

The Carolina Panthers were announced as the NFL’s 29th franchise in 1993, beginning play two years later in 1995. In their second season the Panthers made the conference championship game, falling short to the eventual Super Bowl champions, the Green Bay Packers. 

For the most part, the Panthers have maintained the same logo throughout its franchise’s history, with the exception of some minor changes that were made between the 2011 and 2012 seasons. The lack of changes in the sports logo are for good reason, considering that this logo is among the best in the NFL.

This image contains personality as it depicts a roaring panther with angry fangs providing intimidation. In a physical sport such as football, you don’t expect the logo to be friendly or inviting. Carolina’s logo sets the proper tone. 

I like the simple detail with the laser light eyes, the whiskers extending from each side of the nose, the shaping of the teeth, and the lining in the neck that creates a sense of muscle and strength. Simple detail has always been a very important part of a logo is far as I’m concerned. You don’t want it to be overwhelming, nor do you want detail absent.

I am a big fan of the colors: black and “process blue.” The blue color, which is a shade lighter than Duke’s blue and a shade darker than North Carolina’s blue, not only meshes well with the black, it’s a unique combination that we don’t see often enough in sports. 

My biggest gripe about the logo is Panthers have little significance with the region. According to Charles Chandler of the Charlotte Observer, the Richardson family who owns the club, did not run any focus groups to determine the nickname. Instead, the principal owner, former NFL player Jerry Richardson had always wanted Panthers to be the nickname. As a matter of fact, according to that same story, Richardson began driving a car with the license plate PNTHRS as early as in 1989, four years prior to the Panthers entrance into the NFL became official. While that story is neat, it does not supplant the fact that the nickname and the location don’t share any sort of true tie in with the Carolinas. That would be a long migration north from the Florida Everglades for the Panthers that exist in that region, thus the NHL’s Florida Panthers. With that said, the Carolina Panthers logo is enough for me to consider this a top-notch logo.

With a top notch defense and Cam Newton at the helm, this logo should be a contender for years to come. 

Just like Jerry Richardson’s affinity towards a name, the Cocksville Blockers awesome t-shirt shares a similar story. Of all the logos that Awesome Sports Logos creates, Cocksville is the only made up city. As you can imagine, the name was just too juicy to resist. The name actually popped into Founder Gavin Spittle’s head early one morning. Yes, he dreams of sports logos. He ran to the computer to try to find an area called Cocksville but the search fell short. The final product certainly delivers as this Rooster means business and will get in your way if you try anything he doesn’t like. This is our best-selling t-shirt and for good reason.

 

 

Pick it up today or add it to your list when you join our t-shirt of the month club where you get discount prices, a smile in your mailbox every month and free shipping. Now that’s awesome!!

Thanks as always for reading,

Jared Sandler

Awesome Sports L

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